I don’t expect that most readers are as interested in the ongoing patent wars that involve Apple, Google, Motorola, Samsung, Nokia and others. But I’ve been following the Samsung conflict with Apple. The issues of the lawsuits and the patent disputes are well beyond any discussion here. For those of you interested feel free to browse the links following this [...]
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July 13th, 2011 | Creative Pursuit, Marketing & Messages
Ever read David Pogue? You know, the New York Times leading techno-geek. Yeah, the guy who reviews all the cool gadgets that you’d like to toy with if you like toys and are equally geeky, or the gadgets you will run backwards away from holding your index fingers in a cross as if you’re warding away the devil or your [...] July 12th, 2011 | Marketing & Messages
Last night over a good glass of wine, food and a dose of marketing and sales brainstorming with a client and friend the conversation headed down the road of fees, costs and pricing. My client has been battling a sales force already battered down by a sluggish economy that wants to make deals or downward adjustments in pricing in order [...] April 28th, 2011 | Good Juice, Marketing & Messages
April 26th, 2011 | Creative Pursuit, Marketing & Messages
February 19th, 2011 | Good Juice, Marketing & Messages
A vey passionate winemaker whose wines are some of the best I’ve discovered in recent years just announced that he will be issuing a refund to anyone who bought one of his most recent releases. Why? Because he doesn’t feel the quality is up to the standards he strives for and is committed to making. Wow! I’ve been passionate [...] August 29th, 2010 | Creative Pursuit, Marketing & Messages
Backlash Against High Fructose Corn Syrup Grows I don’t claim to be a nutritionist, yet I prefer to eat healthy. Though, I am a foodie, in my own unique way. I love to cook, experiment with recipes and explore different cuisines. That’s why I’m writing a cookbook. It’s an exciting concept. I’m focusing on around the world with real food [...] April 20th, 2010 | Mac My Day, Marketing & Messages
April 17th, 2010 | Creative Pursuit, Marketing & Messages
But the experience of being away from home with my 7th grade friends was certainly a study in social behavior–even if I wasn’t familiar with the lexicon, I certainly had my social skills tested that long weekend. … To be sure, it’s critical for business to develop a social strategy, social user guide for employees and well thought out objectives on how social technology will impact both relevance and reputation. I guess I’ve been out of it. Well, at least out of this country. For three years. Wandering the byways of distant locales in search of some truth I already believed but needed to prove to myself, dodging erudite donkeys while avoiding potholes and pitfalls of solo adventure travel, lots has changed around here – in California [...] March 15th, 2009 | Marketing & Messages
[...] November 4th, 2008 | Creative Pursuit, Marketing & Messages
Well, they just couldn’t leave well enough alone. This from Fox News:
[...] Trying to pick up the pace on the Digital Tavern, but I've been focusing on a rather large project that I'll fill you in on sometime in January. Patience and focus. Two of what have become my ubiquitous phrases when offering advice (solicited or not) to clients and friends. So the Dr. tells me I've got to control my cholesterol. [...] Microsoft CEO tells Detroit Press columnist Mike Wendland that “Blogging is huge.” And that's why Microsoft hopes to take advantage of its popularity by launching MSN Spaces. Seems Microsoft is always playing catch up, but then again I never accused the Redmond behemoth of being innovative. Microsoft has tried to capture dollars and clicks from the [...] November 16th, 2004 | Creative Pursuit, Marketing & Messages
I read with interest that fabled director Martin Scorsese directed a new American Express television spot that features longtime Scorcese collaborator Robert DeNiro. Apparently, Scorsese, DeNiro and other talent appearing in the new campaign, including Ellen Degeneres, all participated in the creative process. And its interesting the Scorsese would lend his directing hand to such a [...] September 1st, 2004 | Marketing & Messages
When it comes to image, identity, messaging or branding it's important to understand the essence of a company or product in order to identify and clarify its unique differentiators — those attributes and characteristics that distinguish a company or product from its competition. As a marketing professional I have a unique process I take companies through to aid them in [...]
Apparently there was a bit of “and if you don't” [...] April 9th, 2004 | Marketing & Messages
I used to love those client meetings where the VP of Marketing in his self-important, authoritarian and demanding manner would remove his eyeglasses and shake them at our team when he explained he wanted to create a marketing campaign that would drive more eyeballs to his company's website. And the site itself would have to be “sticky” and that we [...] March 2nd, 2004 | Marketing & Messages
December 12th, 2003 | Marketing & Messages, On Blogs & Blogging
Catching up on my blog reading this evening while I adjust to NYC time, I found an interesting new “cellphone” from Sony thanks to John Robb. But as John suggests such new gadgets could lead to regulation of WiFi networks. So the guy or company who's running an open Linksys access point here at [...] November 13th, 2003 | Creative Pursuit, Mac My Day, Marketing & Messages, On Blogs & Blogging, Travelogue
Good to be back. Though I miss the overall romance of life on the road as a free-spirited wayfaring traveler. Ah. But reality sets in. Stacks of mail. Bills to pay. Voice mail. Unfinished business. New business. Settling in. Back in March I wrote about cell phone number portability which now is approaching reality. And it's about time. [...] |
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Unless you’ve been sleeping or simply unaware or uninterested in the world of technology or Apple, you know that gadget website 
Ok. So maybe my title is a bit on the tabloid side of media hype. But according to 
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