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March 28th, 2012 | Creative Pursuit
Why Beef Products, Inc. Was Blindsided By Jaime Olivier, ABC News, Social Media & The Pink Slime Epidemic
Today ABC News ran a follow up segment to its reporting on Beef Products, Inc.and the extra-lean ground beef product it markets, that Jaime Oliver coined as “Pink Slime.” Also today Beef Products Inc. (BPI), who
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March 26th, 2012 | Inspiration
It’s so easy. It takes no effort. And it works. So why, you may ask, doesn’t everyone do it — all the time?
I’ll bet you’re not doing it right now as you read this post. So take a moment and stick with me. Turn off the phone, close your email, and smile. That’s
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Most Social Media Experts Don’t Know The Difference Between Tactics & Strategy
Very few businesses get it. More and more so-called social media experts don’t get it. Participation in social networks and the occasional social media contribution doesn’t make for making business social nor is it a substitute for understanding social business or the
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Spring Flowers Come Alive With New iPad Camera & Retina Display
I’ve had my new iPad with its amazing retina display for a scant 12 hours. I’m working on a review complete with sample photos, video and content generated, edited and created on the iPad (read: no accessories or apps).
But this will consume
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March 16th, 2012 | Mac My Day
I never planned to do another silly YouTube unboxing video. However, as I was waiting at the end of my driveway for the airport shuttle to pick up my friend Michael Yacavone, who visited from the East Coast for a few days, the UPS driver pulled up.
As Tony, my UPS, driver headed into
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Gadget maker ZAGG ignores best practices and commits a costly faux pas with its Google AdWords Display Network ads.
There’s no question that for many businesses a Google AdWords campaign can be an effective component of a marketing or advertising campaign. With powerful targeting tools, incredible metrics and insight and when finely tuned,
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Is Social Media Worth The Time, Resources & Money Invested?
Allan Karl WorldRider Keynote Speaker and digital marketing branding guru at clearcloud shares his social media tip of the week
If I had a buck for every time a client, associate, friend or passing stranger revealed to me their sentiment and belief that
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Plus A Blogging Tip For WordPress Bloggers – Timing and Scheduling Blog Posts
The Original Digital Tavern Blog – Hosted By Radio Userland 2001
I’ve been writing about blogs and blogging for ten years. Before “social media” evolved to its current status as an overused and mostly misunderstand “word or phrase du jour”,
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iPad 3 Media Announcement
This year The Digital Tavern – For The Sake of Clarity – celebrates its 10th birthday. It’s fun to look back at the old posts still archived here. Nobody knew what a blog was back when I started this exercise. Today, some might argue that blogs provide more accurate
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